Technology - USA (2021-03)

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businesschief.eu 231

THE GYM GROUP


Fitness+, or the amalgamation of technology
and fitness through a whole array of new
products and services. There's a lot of
change happening out there.
"Particularly as a result of Covid, people
are looking at their health through a quite
different lens and realising that without
too much effort they can make a real
change. When we look at what we're really
good at, which is providing high quality
exercise environments, a high quality digital
experience, and connecting with many
hundreds of thousands of people already
on that exercise journey, we see some great
opportunities to improve the health, fitness
and wellbeing of an ever wider audience.
Technology really is at the heart of
that opportunity."

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