After a decade of strong growth, internet pioneer GoDaddy recognized the need for
a strategic partner to help navigate the ever-increasing pace of digital transformation
and constantly evolving customer demands.“We needed a highly-skilled workforce that could hit the ground running,” says Keith
Tice, Chief Procurement Officer at GoDaddy. “We trust EPAM’s quality of service, their
people, attention to detail and leadership. They are a partner we can grow with.”
EPAM offered what GoDaddy was looking for: the ability to accelerate roadmaps,
re-prioritize technology plans, transition to a modern AWS Cloud architecture and
engage the right mix of professionals to get it all done seamlessly.
GoDaddy started as a domain registrar and is now the world’s largest services platform
for entrepreneurs around the globe. GoDaddy is the place where entrepreneurs and
small business owners come to name their idea, build a website, attract customers
and sell their products and services online. Today, GoDaddy has more than 20
million customers.
Over the years the need for engineering resources at GoDaddy has grown dramatically.
The small business owner that once came to GoDaddy for just a domain name and
hosting services, now looks to the company for everything from eCommerce to social
media marketing.
In 2020, GoDaddy and EPAM kicked off projects to modernize GoDaddy’s
eCommerce platform and deliver a more streamlined single sign-on experience
for its online customers.
Previously, the customer sign-on and signup experience was focused on security
more than convenience. GoDaddy wanted both. Already, A/B testing has shown
significant success in changes delivered by EPAM. GoDaddy’s customers now have
easier access to the company’s products in a highly secure environment.
Meanwhile, EPAM engineers on the eCommerce project team are ensuring that the
existing architecture is seamlessly supported as they build a more scalable and flexible
platform that will further GoDaddy’s ability to offer solutions that meet customers’
unique needs. At the same time, GoDaddy gets the tools they need to be more agile
in responding to demands.
As GoDaddy continues to grow, company leaders wanted to ensure that whatever
project they initiate to help their customers, they would have the right partner to make
it happen. EPAM is excited to be a part of this journey helping GoDaddy and its
customers build businesses globally that will grow and thrive as we all discover new
ways to harness the power of digital.
EPAM and GoDaddy
Join Forces
to Help Small
Businesses Succeed
Learn more