34%: The percentage of digital marketers who would choose
Domain Authority (Moz), If you could only choose one metric to
measure authority and / or quality of a link. (Aira)
38%: The percentage of digital marketers who consider rankings as
the primary KPI to measure the effectiveness of link building. (Aira)
53%: The percentage of digital marketers who consider guest
posting as the most effective link building strategy. (SEMrush)
Over 63%: The percentage of digital marketers who prefer to
outsource their link building routines. (SEMrush)
66.31%: The percentage of webpages that have no backlinks.
(Ahrefs)
$77.80: The average cost of publishing a guest post. (Ahrefs)
71 MIND-BLOWING SEARCH ENGINE OPTIMIZATION STATS