SEO-for-Beginners

WHAT IS SEO & HOW IT WORKS

Here are a few things to keep in mind when developing

content:

Keywords are still critical, but context matters more.

Google crawlers now analyze the context and look for

related secondary keywords that share the searcher’s

intent.

Include clear, keyword-rich titles, meta descriptions,

alt attributes, H1 tags, and URLs. These factors tell

Google that your site is relevant and helps it rank.

Length matters, but relevance matters more. Google

says: “The amount of content necessary for the page to

be satisfying depends on the topic and purpose of

the page.”

Those details matter, but the backbone of SEO is high-quality, op-

timized content. If you get that right, the rest of SEO will be much

easier.

If you want to crack the first page on Google, you need relevant,

well-optimized content that earns links.

What do we mean by high-quality content?

In short, ensure that all the content you produce is written for

humans first and optimized for Google second.