SEO-for-Beginners

(DerrickJT) #1
The dominant interpretation is what most users mean when they
search for a specific query.

Google search raters are told explicitly that the dominant interpre-
tation should be clear, even more so after further online research.

Any given query can have multiple common interpretations.

The example given by Google in their guidelines is [mercury] –
which can mean either the planet or the element.

In this instance, Google can’t provide a result that Fully Meets a
user’s search intent but instead, produces results varying in both
interpretation and intent (to cover all bases).

A lot of queries will also have less common interpretations, and
these can often be locale-dependent.

Dominant Interpretations


Common Interpretations


Minor Interpretations


HOW PEOPLE SEARCH: UNDERSTANDING USER INTENT
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