ALONG CAME GOOGLE: THE EMERGENCE OF
GOOGLE & PAGERANK
Google started in 1996 through a partnership between its founders,
Larry Page and Sergey Brin.
The search engine’s early ranking algorithm was based on the
PageRank algorithm, developed by and named after Page while he
was studying information retrieval at Stanford University.
The main idea was to use links between webpages as a ranking
factor.
WHY LINKS ARE IMPORTANT FOR SEO