When a user performs a search, the title tag is the clickable
headline that they see at the top of each result.
For reference, it’s the highlighted portion in the image below:
Title tags are important for a few reasons. First and foremost, they
help search engines understand what your page is about.
In addition, they can be a determining factor for which search result
a user chooses.
- How to Optimize Your Title Tag
To optimize your title tag, you’ll want to be sure of the
following:Keep it under 60 characters.
Don’t stuff multiple keywords into the title.
Be specific about what the content is about.
Place target keywords at the beginningWHY CONTENT IS IMPORTANT FOR SEO