SEO-for-Beginners

(DerrickJT) #1

  1. CONTACT US PAGE


There is pretty much only one reason a visitor will intentionally


navigate to a Contact Us page: They want your contact
information.


What they actually do with that information is anyone’s guess.


Maybe they’ll send you an email, maybe they’ll call, or maybe they
just want to know where you’re located. And it’s this last option that
provides us with prime optimization fodder.


Whether you’re a national or a local company, inevitably, some
people prefer to do business with someone close by.


A quick bit of keyword research will likely prove this out for your
industry.


While local business may not be your bread and butter, there is no
reason to ignore it either.


Focus your optimization efforts on your location:

Find what keywords searchers use that are most relevant
to your area.
Integrate maps onto your contact page.
Use schema on your address and phone number.

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