Beyond that, you want to make sure the page contains the relevant
types of information. And this is where keyword research becomes
valuable.
Not for the specific words but the information types.If people are searching for colors, make sure that
information is listed on the page.
If they want sizes, get that in there.
If they search for product numbers, yep, add those as
well.See where I’m going with this?
It’s not that you need to optimize for a specific product number that
you see in your keyword research. It’s that you need to optimize for
product numbers, period.
One final bit of information:
How you make these pages accessible can have a huge impact on
your SEO.
The more links you have to your product detail pages, the more
link authority you drain from your other pages. However, that also
means the more link authority you give to these pages, which are
often the highest converting.
9 ESSENTIAL TYPES OF WEBPAGES EVERY SEO PRO NEEDS TO KNOW