There’s a lot of advice going
around about SEO.
Some of it is very helpful, some of it will lead you astray if
acted on.
The difficulty is knowing, which is which.
It can be hard to identify what advice is accurate and based on
fact, and what is just regurgitated from misquoted articles or
poorly understood Google statements.
SEO myths abound.
You’ll hear them in the strangest places.
A client will tell you with confidence how they are suffering
from a duplicate content penalty.
Your boss will chastise you for not keeping your page titles to
60 characters.
Sometimes the myths are obviously fake. Other times they can
be harder to detect.