SEO-for-Beginners

1. UNDERSTAND THE BASICS OF SEO

To become an expert, start with the basics. You need to understand
how audiences and search engines interact, and what you can do to
optimize content effectively.

Learning the basics boils down to three core

components:

The types of content that users want, expect, or need. It’s

all about user intent.

The inner workings of how search engines really work.

The tools and techniques needed to optimize websites.

HOW TO BECOME AN SEO EXPERT

Without this background, you may be able to explain the “what,” but
not the “why.”

As someone who has worked in this industry for 15 years, knowing
the why sets you apart.

When you get into more advanced aspects of SEO, knowing why
things are the way they are makes you more effective.

At Search Engine Journal, we created an ebook that covers the

SEO basics.