TODAY’S CONSUMERS
want more control over their
household appliances, regardless
of whether they are home or not.
Samsung is fulfilling that desire
by interconnecting appliances,
ensuring that life at home is as
comfortable and convenient as
possible.
Samsung’s SmartThings
open platform—part of its
wider Internet of Things (IoT)
strategy—presents itself as the
gateway to that interconnected
home. With a mere touch on
the SmartThings app, family
members can control and
manage appliances such
as televisions, washers, air
conditioners, and robot vacuums.
Home ambience and security
can also be easily controlled
with the app, providing remote
access to audio systems, lights,
thermostats, and anti-burglary
systems.While Samsung already has
an expansive line of IoT-enabled
appliances and devices for the
home, including televisions and
smartphones, the company’s
Family Hub refrigerator takes
interconnected living to a whole
new level. Featuring a 21.5-inch
LED touchscreen embedded into
the top-right door, the Family
Hub has emerged as a digital
command center for the home
that goes beyond the traditional
refrigerator’s job of keeping food
fresh.
The Family Hub was
originally introduced in 2016,
and since then Samsung’s
research and development team
has gathered user data and
harnessed its latest technology
to produce smarter new
versions.
The Family Hub refrigerator
not only syncs food storage
with meal preparation but also
keeps family members better
connected and organized. It
serves as an entertainment
center for playing music and
videos when family and friends
gather in the kitchen to cook,
eat, and just enjoy each other’s
company. The refrigerator also
has a camera inside that allows
users to check the contents
while on the go, as well as toshop for food items directly
from the touchscreen.
The screen on all three
models of the Family Hub
refrigerator powers a digital
message board, calendar,
meal planner with recipes, and
shopping list. Users can sync
their smartphones with the
fridge to access photos, memos
(goodbye fruit magnets!), and
other content.
“These apps make our
customers’ lives more
convenient, and much of the
content is localized to each
market,” says Sunggy Koo,
Samsung’s vice president of
Smart Appliances and Home
IoT. Samsung is collaborating
with a growing number of
partners—among them
Spotify, iHeartRadio, Ring, and
GrubHub—to provide access to
a network of third-party services.
Family Hub also includes
Bixby, Samsung’s artificial
intelligence (AI) platform.
Launched with a “Hi, Bixby”
salutation, the Family Hub can
recognize individual voices
and obey commands to read
the news, weather reports,
and personal calendar items.
Honored with a CES 2019
Innovation Award, Family Hub
2019 with the new BixbySPONSORED CONTENTSamsung is bringing
families closer
together by making
homes smarter.
Taking Connected Living
to the Next Level