Primary Research
o Many of their patients are illiterate, as well as
non-English speakers
o Liked the idea of adjusting the format to make
it more digestible, and audio/visual to make it more
available
o Incentives are important to aid in program
completion
Quotes:
“Looking broader at this low-income population, in
crisis, there are so many barriers, that this information
is going to be at the bottom of the list”
“It’s all about trust, particularly in minority
communities... You’ve got to make sure that the
people that are carrying these messages out in the
community, look like them, and are trusted
individuals.”
“Instead of re-inventing the wheel you tag-on to
these organizations that are already in the homes
with these families, and give them the information to
disseminate to these audiences.”
Center of Grace
https://centerofgrace.center/
Pastor Sylvia Romero
Performing community outreach since ’99
Basic services include
- Basic health screenings
- Pathway to hope partnership helps people
with mental illness - Dental screenings
- Medical closet
- 2012 partner with boys and girls club -
hosting 125 k-12 kids - JCCC partner over 20 years with English
language program and provides simultaneous
childcare for 2-5 year olds to assist parents - COVID vaccination events
- Staff are all bilingual
- Clothing closet and hygiene kits
- The information that they publish is
usually in English, Spanish and sometimes
French (they serve a growing Armenian
community)
They’ve built a lot of trust with the
communityThey serve a lot of immigrants -
English classes have people from 39
different countriesQuotes:“It makes a difference when people
show up to an event... first of all when
you call them and you can speak their
language, there’s trust there. Second
of all when they come to the event and
they’re greeted and their questions are
answered in their language, it makes a huge
difference.”“When it comes to reaching a certain
demographic it comes down to trust. It comes
down to who is telling me that this is
ok, and do I trust them?” 67