EUSA Year Magazine 2020-21

(eusaunisport) #1

EUROPEAN WEEK OF SPORT


The European Week of Sport (EWOS) and the #BeActive campaign,


initiated by the European Commission, aims to promote sport and physical


activity across Europe. Together with national coordinators and partner


organisations, among them EUSA as an official partner, we’re not only trying


to make Europe healthier, but also helping to strengthen the continent


in more way than one, based on our shared values and interests.


Since its launch in 2015, the
EWOS has brought together
thousands of organisations and
offers demonstrations in several
sports, also offering information
about the benefits of sports
activities and healthy nutrition.


Taking place annually
between September 23 and
30 throughout Europe, the
2020 edition took on a different
approach as a result of the
global pandemic. An official
opening event took place in
Frankfurt, Germany, which held
the presidency of the Council


of the European Union, and
was streamed on television
and online. The event, officially
opened by the EU Commissioner
responsible for Sport Ms Mariya
Gabriel, showcased local
initiatives in the City of Frankfurt
and other cities in Germany, and
also demonstrated the activities
through the entertainment
programme. The ceremony
also featured ambassadors
among which was also Mr
Fabian Hambuechen, Olympic
and Universiade medallist,
2015 recipient of the FISU Best
Male Athlete Award, while

a special message was also
received from the President
of the International Olympic
Committee (IOC) Mr Thomas
Bach.

An online conference, titled
“Partnerships for Physical
Activity and Sport – Be(come)
Active!”, continued the EWOS
celebrations, and took place
on Thursday, September 24, in
which EUSA also participated.

The conferences began with
opening addresses from Mr
Stephan Mayer, Parliamentary

State Secretary at the Federal
Minister of the Interior, as
well as Ms Mariya Gabriel, EU
Commissioner for Innovation,
Research, Culture, Education
and Youth.

Thereafter, Ms Petra Wagner
from Leipzig University
discussed Implications
for reaching out to target
groups and sustainable
behaviour change before Mr
Jorn Wemmenhove from
Humankind - Agency for Urban
Change spoke about planning
and making cities for people.

EUROPEAN UNIVERSITY SPORTS ASSOCIATION YEAR MAGAZINE 2020-21^30



  1. EU INITIATIVES

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