A DEFINITE CHIEF AIM 171Martin Luther King Jr. concentrated on civil rights and led Americans of all
colors forward.
Sam Walton concentrated on low prices and spread his stores across the
country like a carpet.
George Lucas concentrated on Star Wars and made it into the most success-
ful movie franchise of all time.
Stephen King concentrated on supernatural suspense novels and became the
bestselling writer of his day.
Ted Turner concentrated on cable television and built an enormous media
conglomerate.
Harry Helmsley concentrated on real estate and amassed more than $1 billion
in land in New York City.
Oprah Winfrey concentrated on succeeding as a television broadcaster, got
her own talk show, created her own studio, and became the most successful
and wealthiest woman in the media.
Bill Gates concentrated on software and became America's richest person.
Whom would you add?Finding Your Life)s Work
Thus it will be seen that all who succeed work with some definite, out-
standing aim as the object of their labors.
There is some one thing that you can do better than anyone else
in the world could do it. Search until you find out what this particu-
lar line of endeavor is, make it the object of your Definite Chief Aim,
and then organize all of your forces and attack it with the belief that
you are going to win. In your search for the work for which you are
best suited, it will be well if you bear in mind that you will most likely
attain the greatest success by finding out what work you like best.
It is a well-known fact that a person generally best succeeds in the
particular line of endeavor into which they can throw their whole heart
and soul.