How to Write a Business Plan

ChApter 6 | YOUR PROFIT AND LOSS FORECAST | 109

Profi t and Loss Forecast: Year One (^) Date Completed: 1/25/xx
for Antoinette’s Dress Shop
Month 1 2 3 4 5 6 7 8 9 10 11 12 Year Total
Mar Apr May Jun Jul Aug Sept Oct Nov Dec Jan Feb

1. Sales Revenue $30,000 $33,800 $ 45,000 $ 37,500 $33,800 $ 33,800 $ 41,200 $ 41,200 $ 45,000 $ 52,500 $ 26,200 $30,000 $ 450,000
   2.Less: Cost of Sales ( %) (18,000) ( 20,300) ( 27,000 ) ( 22,500) ( 20,300) ( 20,300) ( 24,700) ( 24,700) ( 27,000) ( 31,500) ( 15,700) ( 18,000) ( 270,000)


2. Gross Profi t ( %) 12,000 13,500 18,000 15,000 13,500 13,500 16,500 16,500 18,000 21,000 10,500 12,000 180,000


3. Fixed Expenses:
   a. Wages/Salaries 3,168 3,168 3,168 3,168 3,168 3,168 3,168 3,168 3,168 3,168 3,168 3,168 38,016
   b. Payroll Tax 432 432 432 432 432 432 432 432 432 432 432 432 5,184
   c. Rent/Lease 3,850 3,850 3,850 3,850 3,850 3,850 3,850 3,850 3,850 3,850 3,850 3,850 46,200
   d. Marketing & Advertising 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 12,000
   e. Insurance 500 500 500 500 500 500 500 500 500 500 500 500 6,000
   f. Accounting/Books 200 200 200 200 200 200 200 200 200 200 200 200 2,400
   g. Interest Expense 0 0 0 0 0 0 0 0 0 0 0 0 0
   h. Depreciation 0 0 0 0 0 0 0 0 0 0 0 0 0
   i. Utilities 800 800 800 800 800 800 800 800 800 800 800 800 9,600
   j. Telephone 600 600 600 600 600 600 600 600 600 600 600 600 7,200
   k. Supplies 200 200 200 200 200 200 200 200 200 200 200 200 2,400
   l. Bad Debts 100 100 100 100 100 100 100 100 100 100 100 100 1,200
   m. Freight 200 200 200 200 200 200 200 200 200 200 200 200 2,400
   n. Miscellaneous 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 12,000
   5.Less: Total Fixed Expenses (12,050) (12,050) (12,050) (12,050) (12,050) (12,050) (12,050) (12,050) (12,050) (12,050) (12,050) (12,050) (144,600)


4. Profi t/(Loss) $ (50) $ 1,450 $ 5,950 $ 2,950 $ 1,450 $ 1,450 $ 4,450 $ 4,450 $ 5,950 $ 8,950 $ (155) $ (50) $ 35,400