264 | HOW TO WRITE A BUSINESS PLAN
Concept for business. See Business
concept
Conferences, online, 208–209
Consultants, hiring, 118, 168, 186, 194–196
Consulting firm example, 125
Co-owned property, 85, 90
Corporate bonds, 86
Corporations, 9, 57–58, 181, 191, 194, 201
Cosigned loans, 52, 94
Cost cutting, financing and, 63
Cost-of-living index, 111
Cost of sales, 103–107, 110, 124
CPAs (certified public accountants), hiring,
114–115, 124, 168, 195
Crafts enterprises, 82
Credit card cash advances, 61
Credit card sales, 128
Creditors, negotiating with, 190
Credit problems, handling prior, 173
Credit purchases, 130–132
Credit reports, 100, 173
Credit sales, 128–130
Cumulative net cash, 134–135
Customers
business description and potential, 27
and the competition, 141–142
computers and software to manage, 204
encouraging feedback from, 185
extending credit to, 128–130
marketing plan to reach, 143–145
and problem statement, 27, 140
sales to low-income, 104
success with, 13–14, 19
target customer description, 142–143
Customized business plan, 2–3
Cycles in business, 148
D
Debts, 90–93
Decision to start a business. See Business
concept; Owning a business
Depreciation, 111, 117, 124, 133
Description of business. See Business
description
Development Agencies/Administrations,
74
Development businesses. See Project
development businesses
Direct costs, 103–107, 110, 124
Direct mail campaigns, 144, 145
Discretionary costs, 40
Dislikes, evaluating your, 15–16
Dividends, 94
Downturns, 148
Dress shop example. See Antoinette’s
dress shop example
Drop shipping, 33
Dry cleaners, 23
E
E-business, 23, 33, 197
Economic conditions, 30–34
Economic Development Administration
(EDA) financing assistance, 73–74
Editing and finalizing your business plan
business consultant review, 168–169
complete plan outline, 158–159
completing the final edit, 166–168
creating the appendix, 165–166
final details, 167–168
importance of first impressions, 166
length of plan, 159
organizing your plan, 158–159