Get Real!! Handout
Suppose your organization wants to attract people to its arts foundation fund raisers. You
and some others brainstorm some ideas and select two of the worst ones:
- Call all the people in town and ask them to attend.
- Offer to pick people up and drive them to the seminar.
With these ideas as stimuli, the group generates some more practical ideas:
- Hire a marketing firm to call people most likely to benefit from such a seminar.
- Advertise on a radio show and offer a discount to the first twenty people who enroll
by phone. - Pay mileage to seminar participants.
- Lease buses to transport people from a common collection point.
- Raffle off a free rental car at the seminar.
260 101 Activities for Teaching Creativity and Problem Solving
101 Activities for Teaching Creativity and Problem Solving.Copyright © 2005 by John Wiley &
Sons, Inc. Reproduced by permission of Pfeiffer, an Imprint of Wiley. http://www.pfeiffer.com
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