Presentation Secrets Of Steve Jobs: How to Be Great in Front of Audience

(Ann) #1
165

ACT 3 REFINE AND REHEARSE


S


o far, we’ve learned how Steve Jobs plans his presenta-
tions. We’ve talked about how he supports the narrative
through his words and slides. We’ve discussed how he
assembles the cast, creates demos, and wows his audi-
ence with one dynamic moment that leaves everyone in awe.
Finally, you’ll learn how Jobs refines and rehearses his presenta-
tion to make an emotional connection with the audience. This
final step is essential for anyone who wants to talk, walk, and
look like a leader. Let’s preview the scenes in this act:

 SCENE 14: “Master Stage Presence.”^ How you say something


is as important aswhat you say, if not more so. Body language
and verbal delivery account for 63 to 90 percent of the impres-
sion you leave on your audience, depending upon which study
you cite. Steve Jobs’s delivery matches the power of his words.

 SCENE 15: “Make It Look Effortless.” Few speakers rehearse


more than Steve Jobs. His preparation time is legendary
among the people closest to him. Researchers have discovered
exactly how many hours of practice it takes to achieve mastery
in a given skill. In this chapter, you’ll learn how Jobs confirms
these theories and how you can apply them to improve your
own presentation skills.
Free download pdf