Neason, and Mitch Johnson, also stayed on their ONE Thing so we
could do ours.
My Keller Williams Realty partners and senior leaders each lent
their ideas and support along the way: Mo Anderson, Mark Willis,
Mary Tennant, Chris Heller, John Davis, Tony Dicello, Dianna and
Shon Kokoszka, and Jim Talbot. Thanks guys! You rock! Our
marketing team, led by Ellen Marks, worked extensively on the
design of the book, including all the ways you likely heard about it:
Annie Switt, Hiliary Kolb, Stephanie Van Hoek, Laura Price, the
super-talented designers Michael Balistreri and Caitlin McIntosh, as
well as Tamara Hurwitz, Jeff Ryder, and Owen Gibbs on our
production team, and the web team of Hunter Frazier and Veronica
Diaz. Cary Sylvester, Mike Malinowski, and Ben Herndon
coordinated our IT work inside and outside the building with partners
like Feed Magnet and NVNTD. Anthony Azar, Tom Freireich, and
Danny Thompson worked with our vendor partners as well as with our
partners in the field to make sure we got the book in as many hands as
possible. Special thanks to Kaitlin Merchant of KW Research and
Mona Covey, Julie Fantechi, and Dawn Sroka of KWU for their work
pre- and post-publication.
We also had the benefit of working with a publisher that truly
gets The ONE Thing and lives it, Ray Bard of Bard Press. He
assembled an excellent team that advised, supported, and encouraged
us when we were writing and later, during the editing, pushed us to
the edge to make it as good as it could be. Our extended publishing
team includes managing editor Sherry Sprague, editor Jeff Morris,
copy/ production editor Deborah Costenbader, Randy Miyake and
Gary Hespenheide of Hespenheide Design, proofreader Luke Torn,
and indexer Linda Webster.
Publicist Barbara Henricks of Cave Henricks Communications
and social media pro Rusty Shelton of Shelton Interactive provided
early feedback and led the media campaign. We also had a group of
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