NOTES 225
- YouTube, “Macworld San Francisco 2006—The MacBook Pro
Introduction,” YouTube, youtube.com/watch?v=I6JWqllbhXE (accessed
January 30, 2009). - Smithsonian Institution, “Oral History Interview with Steve Jobs,”
Smithsonian Institution Oral and Video Histories—Steve Jobs, April
20, 1995, http://americanhistory.si.edu/collections/comphist/sj1.html
(accessed January 30, 2009).
Intermission: Obey the Ten-Minute Rule
- John Medina, Brain Rules (Seattle: Pear Press, 2008), 74.
- Apple, “Macworld San Francisco 2007 Keynote Address,” Apple, apple
.com/quicktime/qtv/mwsf07 (accessed January 30, 2009).
Scene 8: Channel Their Inner Zen
- Rob Walker, “The Guts of a New Machine,” New York Times, November 30,
2003, nytimes.com/2003/11/30/magazine/30ipod.html?pagewanted=1&
ei=5007&en=750c9021e58923d5&ex=1386133200 (accessed January 30,
2009). - Ibid.
- Nancy Duarte, Slide:ology (Sebastopol, CA: O’Reilly Media, 2008), 93.
4.Gregory Berns, Iconoclast (Boston: Harvard Business Press, 2008), 36. - Garr Reynolds, Presentation Zen (Berkeley: New Riders, 2008), 68.
- Ibid., 12.
- Carrie Kirby and Matthew Yi, “Apple Turns Thirty: The Man Behind the
Mac,” SF Gate, March 26, 2006, sfgate.com/cgi-bin/article.cgi?file=/c/
a/2006/03/26/mng7ehueq51.dtl (accessed January 30, 2009). - Garr Reynolds, Presentation Zen (Berkeley: New Riders, 2008), 113.
- Seth Godin’s Blog, “Nine Steps to PowerPoint Magic,” October 6, 2008,
http://sethgodin.typepad.com/seths_blog/2008/10/nine-steps-to-p.html
(accessed January 30, 2008). - Leander Kahney, Inside Steve’s Brain (New York: Penguin Group, 2008), 61.
- Ibid., 60.
- Ibid., 131.
- Apple, “Macworld 2008 Keynote Address,” Apple, apple.com/quicktime/
qtv/mwsf08 (accessed January 30, 2009). - Apple, “Apple Special Event September 2008,” Apple Pre–Holiday Season
Presentation, apple.com/quicktime/qtv/letsfrock (accessed January 30,
2009). - Richard Mayer and Roxana Moreno, “A Cognitive Theory of Multimedia
Learning: Implications for Design Principles,” University of California,