Thinking with Type_ A Critical Guide for Designers, Writers, Editors, & Students - PDF Room

Published by
Princeton Architectural Press
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© 2004, 2010 Princeton Architectural Press

Princeton Architectural Press
All rights reserved
Second, revised and expanded edition

No part of this book may be used or reproduced in
any manner without written permission from the
publisher, except in the context of reviews.

Every reasonable attempt has been made to identify
owners of copyright. Errors or omissions will be
corrected in subsequent editions.

Library of Congress Cataloging-in-Publication Data

Lupton, Ellen.
Thinking with type : a critical guide for designers,
writers, editors, & students / Ellen Lupton. — 2nd
rev. and expanded ed.
p. cm.
Includes bibliographical references and index.
ISBN 978-1-56898-969-3 (alk. paper)

1. Graphic design (Typography) 2. Type and
   type-founding. I. Title.
   Z246.L87 2010
   686.2’2—dc
   2010005389

eISBN 978-1-61689-022-

book designer

Ellen Lupton

editor

First edition: Mark Lamster

Second edition: Nicola Bednarek

cover designers

Jennifer Tobias and Ellen Lupton

divider PAges

Paintings by Ellen Lupton

PhotogrAPher

Dan Meyers

PrimAry tyPefAces

Scala Pro, designed by Martin Majoor

Thesis, designed by Luc(as) de Groot

sPeciAl thAnks to

Nettie Aljian, Bree Anne Apperley, Sara Bader, Janet Behning,

Becca Casbon, Carina Cha, Tom Cho, Penny (Yuen Pik) Chu,

Carolyn Deuschle, Russell Fernandez, Pete Fitzpatrick,

Wendy Fuller, Jan Haux, Linda Lee, Laurie Manfra, John Myers,

Katharine Myers, Steve Royal, Dan Simon, Andrew Stepanian,

Jennifer Thompson, Paul Wagner, Joe Weston, and Deb Wood

of Princeton Architectural Press

—Kevin C. Lippert, publisher

This project was produced with editorial support from the

Center for Design Thinking, Maryland Institute College of Art.

design briefs—essential texts on design.

Also available in this series:

D.I.Y. Design It Yourself, Ellen Lupton, 978-1-56898-552-

Elements of Design, Gail Greet Hannah, 978-1-56898-329-

Geometry of Design, Kimberly Elam, 978-1-56898-249-

Graphic Design Theory, Helen Armstrong, 978-1-56898-772-

Grid Systems, Kimberly Elam, 978-1-56898-465-

Lettering & Type, Bruce Willen, Nolen Strals, 978-1-56898-765-

Indie Publishing, Ellen Lupton, 978-1-56898-760-

Typographic Systems, Kimberly Elam, 978-1-56898-687-

Visual Grammar, Christian Leborg, 978-1-56898-581-

The Wayfinding Handbook, David Gibson, 978-1-56898-769-