STRATEGIES OF RESEARCH DESIGN
evidence that supports a hypothesis differently from
evidence that opposes it: They give negative evi-
dence more importance. The idea that negative evi-
dence is critical when evaluating a hypothesis comes
from the logic of disconfirming hypotheses.^16 It is
associated with Karl Popper’s idea of falsification
and with the use of null hypotheses (see later in this
section).
Recall the preceding discussion of proof.
We never prove a hypothesis; however, we can dis-
prove it. With supporting evidence, we can say only
that the hypothesis remains a possibility or that
it is still being considered. Negative evidence is
more significant. With it, the hypothesis becomes
“tarnished” or “soiled” because a hypothesis makes
predictions. Negative and disconfirming evidence
shows that the predictions are wrong. Positive or
confirming evidence for a hypothesis is less criti-
cal because various alternative hypotheses may
make the same prediction. When we find confirm-
FIGURE 3 How the Process of Hypotheses Testing Operates over Time
Test
Test
Test
Test
1 2 3 4 5
1 3 2 4 5
9 8 10 11
6
7 8
Reject Remain under
Consideration
Two of the original five hypotheses
are rejected.
A new one is developed.
There are five possible hypotheses.
2 5 4 6
Reject Remain under
Consideration
Two hypotheses are rejected.
Two new ones are developed.
4 7 6 8 9
Reject Remain under
Consideration
Three hypotheses are rejected.
A new one is developed.
Reject Remain under
Consideration
One hypothesis is rejected.
Two new ones are developed.
1980
1970
1990
2000
2010
Logic of disconfirming hypothesis The logic for the
null hypothesis based on the idea that confirming
empirical evidence makes a weak case for the exis-
tence of a relationship; instead of gathering support-
ing evidence, testing that no relationship exists
provides more cautious, indirect support for its pos-
sible existence.