CHAPTER 3 I GETTING PROJECTS CREATIVELY UNDER WAY: THE FIVE PHASES OF PLANNINGquite a challenge, however, to identify with images of
success if they represent new and foreign territory—
that is, if you have few reference points about what
an event might actually look like and little experience
of your own ability to make it happen.
Many of us hold ourselves back from imaging a
desired outcome unless someone can show us how to get there.
Unfortunately, that's backward in terms of how our minds work
to generate and recognize solutions and methods.
One of the most powerful skills in the world of knowledge
work, and one of the most important to hone and develop, is cre-
ating clear outcomes. This is not as self-evident as it
may sound. We need to constantly define (and rede-
fine) what we're trying to accomplish on many differ-
ent levels, and consistently reallocate resources
toward getting these tasks completed as effectively
and efficiently as possible.
What will this project look like when it's done?
How do you want the client to feel, and what do you want him to
know and do, after the presentation? Where will you be in your
career three years from now? How would the ideal V.P. of finance
do his job? What would your Web site really look like and have as
capabilities if it could be the way you wanted it?
Outcome/vision can range from a simple statement of the
project, such as "Finalize computer-system implementation,"
to a completely scripted movie depicting the future scene in all
its glorious detail. Here are three basic steps for developing a
vision:
1 | View the project from beyond the completion date.
2 | Envision "WILD SUCCESS"! (Suspend "Yeah, but.. .")
3 | Capture features, aspects, qualities you imagine in place.When I get people to focus on a successful scenario of their
project, they usually experience heightened enthusiasm and think
You often need to
make it up in your
mind before you
can make it happen
in your life.I always wanted to
be somebody. I
should have been
more specific.
—Lily