Writing Your Bio
Your Instagram bio hugely affects your audience. From a glance, people
should be able to understand what your business is all about and why they are
relevant to you. The bio should also have the capacity to lure people to follow
you and finish a specific action you desire like follow a website or make a
purchase.
You need to try to fit in as much data as you can, concerning your brand in
the allocated 150 characters. This can be a tedious task considering the tight
character limit. Due to this, we will be covering some of the vital information
that should be included in your bio.
● Precise Service or Niche: If you belong to a particular industry niche or
profession, or you are known to provide a specific service, then it is vital to
make this evident in your Instagram bio so you can connect instantly with the
appropriate crowd.
● Experience and Skills: By letting your audience know your level of
expertise and what you can do, it will be easy to build trust with them, while
providing them with a look into the services you render.
● Interests and Hobbies: If your brand is dependent on you as a person,
then it is vital for you to develop a connection with your audience. Tell them
a little about your interests, who you are, beliefs, and values so you can
present yourself as engaging and captivating.
● Add a little humor to your brand's voice: It is vital to use the voice of
your brand, as doing this will make sure you stay consistent on every social
network and allow your audience to recognize you instantly. However,
including a bit of humor will make it easier to relate to your brand.
You need to consider a host of things when you are putting together your
Instagram bio. However, there are a lot of things you need to incorporate.
Below are a few other components you need to add to develop a great bio