● Local business
● Organization, Company or Institution
● Brand or Product
● Entertainment (promotion)
● Cause or Community
● Artist, Band or Public Figure
Once you choose the appropriate option, you can fill in the ‘About’ info
details before adding your website's address. When you’re finished, Facebook
will give you your unique URL for your page.
Then, you can choose the preferred page audience, and if you have content
for people above 18 years of age, then you have to specify it to your
audience. If you are not yet ready with your page, go to the settings and edit
the page visibility, choosing "unpublish page" to continue editing the page
without being disturbed.
Here are the different page elements you can choose:
Settings
Page visibility — Here, you can choose who can view your page. If you are
keen on making it a private page, then you can modify the settings and make
it a closed group.
Posting visibility — Here, you can choose who can post on your page.
Sometimes, it's important to limit the posts so you don’t end up with a page
consisting of a million posts.
Targeting and privacy for posts — This is to capture a particular audience. It
is important to gear the posts to a certain audience, so you send the message
across to the right people.
Messages — The messages that your page can receive. If you are taking
orders from people through your Facebook profile, then you can create filters
to keep the spam at bay.
Tagging ability — People who can tag your page.
Country restrictions — People from specific countries that can view your
page. Sometimes it’s best to limit the page to only those countries where your