Social Media Marketing_ 7 books - Charles Edwards

(Budkaster2723) #1

Lessons learned


On the subject of lessons learned, your mistakes can feed your collection of
lessons learned.


What does that mean?


Well, it means that whatever you choose to do, if it doesn’t go well, you must
learn why it didn’t go well and take note of why it didn’t happen the way you
expected it to. What you learn from these circumstances will feed your
experience.


Bear in mind that you can learn a lot more from what goes wrong than from
what goes right.


I recall one piece of advice that a mechanic once gave me, “you can learn a
lot more when a car breaks down than when it doesn’t”.


Those are some of the wisest words I have learned in my life.


If you try your best to make a car breakdown a learning experience, you will
learn so much more on the proper way a car should run. That way, you will
be able to make sure that your car keeps running well all the time.


This metaphor serves to illustrate how you should rest on your laurels when
things are going well. Also, it serves to illustrate how you should take every
negative experience as an opportunity to learn something new about your
brand, your products, your customers, and yourself.


At the end of the day, the worst thing you can do is take failure as such and
give up. When you give up, the game is over.

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