It also provides on-page audits and competitive content analysis. What’s
different with Ahrefs is that it places a deeper emphasis on backlinks than on-
page SEO. Ahrefs gives marketers insights about lost as well as new
backlinks as well as sites that are linked to broken pages on your site.
Marketers will find it useful to use Ahrefs for reviewing new and lost
backlinks, assessing competitor link profiles, and also obtaining new link
building opportunities.
You can also use Ahrefs to find sites that are linked to broken pages and of
course finding top-performing competitor content. You can try out both
SEMRush as well as Ahref’s to build on your SEO optimization. If you can
invest in both- great but if you cannot then think about what you really want
to track first. If you are an industry leader in your niche, SEMRush would
prove to be worthwhile. Since both SEMRush and Ahref have trial periods
for their software, you can use both and see which works best for you.
● Yoast SEO
Yoast SEO gives you advanced SEO functionality in each and every page
which includes the title tag and meta description which you can customize,
canonical link customization, sitemap customization as well as meta robots
customization. Yoast is a free tool; but if you want 24/7 support, then you can
go for the paid version. They also have a redirect manager in the paid version
that allows you to redirect broken pages or pages that you want to be
removed from search results.
● Grammarly
This example exemplifies another useful tool to have if you are publishing
content on a regular basis. It is good to have a tool that can check your
spelling, grammar as well as plagiarism all in one go. Grammarly is a master-
class tool in spell-check and grammar. It sports incorrect word use as well as
comma usage. All in all, it makes your written content even better.
● Duplichecker
If you are part of the content team for your website, then running your article
through Duplichecker will help you spot any kind of plagiarism. Of course,
Grammarly also does this task, but if your intention is only to check
plagiarism, then Duplichecker is a good investment tool. Accidental cases of