Social Media Marketing_ 7 books - Charles Edwards

(Budkaster2723) #1

Consumers search for products through social media


Customers of today are informed and tech-savvy. As a recommendation, a
survey carried out indicates 84 percent of participants putting their trust on
reviews found online. Therefore, a lot of factors need to be put in mentions,
likes, shares, reviews, and so much more by marketers. Most likely, your
customers are searching for the popularity or social recommendations about
your product, while advertising is all you’re busy doing. For your audience to
discover necessary information about your brand, social media will most
likely be the first place for your prospect look. In the event of searching the
product online by customers, social networks are where 28 percent of
consumers look, as a report from Globalwebindex indicates. For product
searches, there is a possibility that social media would probably outmaneuver
search as social media platforms continue to receive traffic of users.
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