Chapter 1. Top Reasons to Advertise on Facebook
There is no denying that social media is definitely ruling the market when it
comes to promoting your business online which is why it is very important
for you to select the right platform for your business to grow. Facebook is
still the best social media platform you can select because it has the highest
number of active users and people tend to check Facebook on a regular basis.
If you decide that you want to go with social media marketing, but you are
not too sure why Facebook is the best then here are some things about
Facebook advertising you should know about.
If your brand is not already leveraging on the advantages of Facebook
advertising, then your brand is missing out. Here is why your business is on
the losing end if you are not tapping into the potential of what Facebook has
to offer:
- Approximately 80% of all Internet users are on Facebook. What this
translates to is that a lot of your customers are going to be spending
their time on Facebook. The social media platform has 1.85 billion
users alone, and most of these users are likely to log into the platform
several times a day. It doesn't matter who your customers are, or
where they're located in the world, the only thing that matters to your
brand and business is that they are on Facebook. You should be on it
too because of that fact. - You’ll be hard pressed to find any other social media platform
which is going to allow you to meet your exact audience down to even
the most detailed specifications the way Facebook can do for you. If
you already know your audience well, you will be at an advantage
because you could create highly targeted ads on this platform that
make the huge impact. - If you are looking for a budget-friendly advertising platform that is
still effective, look no further than Facebook advertising. How many
other advertising channels out there will let you spend as little as $5 to
reach 1000 people? - This is advertising at its fastest speed. From the minute you hit the
click and submit button, your ad is going to be online for the whole
world to see. Quite literally, the whole world. Audiences from all over