Facebook Pixel Cookies
Facebook changed the way it uses cookies for tracking the Facebook Pixel
data in October 2018. Users now have the option to use first-party and third-
party cookies. You don’t have to make any changes unless you wish to opt
out of using first-party cookies. What does this mean? Essentially, it allows
advertisers to continue to track data on browsers like Safari and Firefox.
These two browsers have placed restrictions on using third-party cookies.
Advertisers involved in fields involving comprehensive privacy legislation
like finance and health sectors might need to opt out for compliance
purposes.