the globe will be able to view your content in a matter of seconds if
they're online. This gives your business the potential to reach
thousands of people each day. This makes Facebook the fastest way
for your business to drive conversions and traffic.
- Because there is not one person out there today who is not familiar
 with Facebook, this makes it the perfect platform for you to start
 developing and building your brand awareness. Facebook is the go-to
 for anybody who is online, much like how Google is. The more
 familiar your audience becomes with your brand, especially when they
 see the strong presence that you have on social media, the more likely
 they will be to want to make a purchase from you.
- Unlike Instagram, Twitter, Snapchat, or other social media
 platforms where words don't play a major role in promoting content,
 Facebook is different. This is where you get to be more descriptive
 with your captions, which will in turn help to drive traffic to your
 website.
- There are plenty of ways in which Facebook makes a marketer’s life
 significantly easier, one of this being that Facebook advertising is
 something which is easily measurable. There are no guessing games
 involved with this advertising platform. The results and the data will
 be there right in front of you, and the numbers will speak for
 themselves. With Facebook Insights and Analytics, you will be able to
 see in great detail the number of clicks you received, the conversions
 you got, and just how many impressions your post managed to garner.
- Looking to increase your customer attribution? Then look no further
 than Facebook. Customer attribution is how many times your audience
 views your brand. The more often they see your brand appearing
 across their Facebook feed, the more likely they will be to convert to
 paying customers. That is because Facebook helps you increase the
 touch points with your audience, which eventually will lead to more
 conversions for your business.
- Opting to advertise on Facebook will end up saving you a lot in
 terms of cost per acquisition moving forward. To advertise on this
 platform is so cost-effective and affordable that you will be able to
 save a lot of money not having to invest in other expensive advertising
 campaigns.