Sales & Marketing Management

Selling term definitions

Terms Definitions

Sale Exchange of a commodity or service for money or other

valuable consideration

Selling Offering a commodity or service for purchase

Salesperson A person skilled in the art of selling goods in a store or as

an intermediary between the producer and the retailer and

the consumer or end-user

Types of selling

We have divided selling into different categories. For instance:

Moreover, within these general categories there may be many subcategories.
However, there really is no difference in selling for any of these entities.

Often the terminology used to identify a salesperson depends on the nature of
the product and industry structure.

For example, the salesperson may be called a:

Û Technical salesperson

Û Sales engineer

However, it does not matter what industry, product or service the salesperson is
involved with. All types of selling are really the same and have something in
common.

Selling for a manufacturer

Selling for a distributor

Selling for a wholesaler

Selling for a retailer