Attract And Seduce

(Elliott) #1
Chapter 10 :

Key 1: Never Run Out of Things to Say

"I'm hungry for knowledge. The whole thing is to learn every day, to
get brighter and brighter. That's what this world is about. You look at
someone like Gandhi, and he glowed. Martin Luther King glowed.
Muhammad Ali glows. I think that's from being bright all the time, and
trying to be brighter." - Jay-Z

By now, you've noticed that there are instructions at the end of each
chapter that lead you to videos you can watch and cheat sheets you can
download -- be sure to check that out. Stylelife has a number of videos of
the knowledge-based social value generators that I mention in this
chapter up on their site. Please check them out!


That said, let's get on with it...

There are two different types of social value generating stories. The
first type is a knowledge-based story – also called a routine.


What are routines?

Routines are little social games, personality exercises, gimmicks,
magic tricks, thought experiments, captivating stories, riddles, or
bets that help you entertain a person or group of people.


Routines are pretty straightforward. You memorize the routine then
share it with the people you’re trying to entertain. Any person, who can
deliver a good routine, becomes the center of attention and Demonstrate
High social Value (DHV). The more DHV routines you know, the more
entertaining you can be.


The reason they work so well is that they provide fun and energetic
dynamic to the social situation. A routine has to be something interesting

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