478 ENTREPRENEURSHIP CASE
Service RevenueProduct RevenueOther RevenueTotal PC PostagePhotoStamps Revenue
Total Revenue
Prior Quarter Paid
Customers
1
New Paid Customers
2
Lost P
aid Customers
3
Current Quarter paid
Customers
1
Paid Customer Cancel
Rate
4
Total Subscriber & Related
Revenue ($000)
5
Avg. Monthly Subscriber
Revenue Per PaidCustomer
6
PC Postage Customer
Acquisition Spend
7
Cost Per Gross New
Registered Customer
8
Customer Postage
Printed ($000)
PhotoStamps Sheets
Shipped (000)
PC Postage Gross MarginPhotoStamps Gross MarginTotal Gross MarginGAAP Net Income ($000)Non-GAAP Net
Income ($000)
9
Non-GAAP EPS
10
$ 9,100
1,885
813
11,797
0
$11,797285,55846,482(40,936)291,104
4.1%
$11,338$ 12.98$ 4,423$ 58$44,948
0
73.4%
NA
73.4%$1,640$1,640$ 0.07
$10,438
1,826
800
13,0641,159$14,223291,10454,775
(46,171)299,708
4.4%
$12,601$ 14.01$ 4,807$ 73$44,951
68
75.4%34.1%72.0%$2,121$2,121$ 0.09
$10,945
1,766
777
13,4881,785$15,273299,70841,798
(48,035)293,471
4.7%
$13,035$14.81$ 4,453$ 80$45,939
105
78.4%33.6%73.2%$ 2,565$ 2,565$ 0.11
$11,907
1,889
865
14,6615,957$20,618293,47150,331
(44,370)299,432
4.3%
$14,205$ 15.81$ 4,321$ 51$52,804
345
81.8%40.7%69.9%$ 4,103$ 4,103$ 0.17
$42,390
7,3663,254
53,010
8,901
$63,912
77.5%38.4%71.8%
$10,429$10,429$ 0.44
$13,457
2,393
832
16,6823,860$20,542299,43269,612
(44,728)324,316
4.0%
$16,228$ 16.68$ 5,316$ 54$57,280
210
79.0%37.3%71.1%
$ 3,357$ 4,151$ 0.17
$13,628
1.980
805
16,413
3,747
$20,160324,31661,733(59,296)326,753
5.1%
$15,954$ 16.28$ 4,935$ 57$54,691
210
80.8%36.5%72.6%
$ 4,160$ 4,856$ 0.20
$13,057
1,924
780
15,7613,148$18,909326,75350,763
(67,015)310,501
5.9%
$15,307$ 16.43$ 4,965
$59
$54,783
176
80.9%33.8%73.1%
$ 4,263$ 4,982$ 0.21
$13,685
2,399
846
16,9308.045$24,975310,50157,019
(48,294)319,226
4.4%
$16,476$ 17.20$ 4,937
$57
$62,429
464
79.3%41.2%67.0%
$ 4,684$ 5,112$ 0.22
$53,827
8,6963,262
65,78518.801$84,586 80.0%38.2%70.7%$16,464$19,101$ 0.79
EXHIBIT 1 Stamps.com Performance and Metrics
2005 2006
Q1 Q2 Q3 Q4 Total Q1 Q2 Q3 Q4 Total
(Definitions and notes presented on next page)