Design Literacy: Understanding Graphic Design

264]The Discrete Charm of

the Bourgeoisie

Yuri Bokser

267]Radical Modernism

Dan Friedman

269]Generic Design

IDENTITY

277]Flight

E. McKnight Kauffer

281]Postage Stamps

283]McGraw Hill Paperback

Covers

Rudolf DeHarak

286]Dylan

Milton Glaser

288]NeXT

Paul Rand

292]Dr. Strangelove

Pablo Ferro

295]Restaurant Florent

M&Co.

297]Disney World Signage

Sussman/Preja

301]The Public Theater Posters

Paul Davis

303]The Public Theater

Paula Scher

307]Altria Logo

INFORMATION

315]Ripley’s Believe It or Not!

318]Catalog Design Progress

Ladislav Sutnar

320]The Medium Is the

Massage

Quentin Fiore

323]New York City Subway

Map

Vignelli and Associates

ICONOGRAPHY

329]The Swastika

333]Heroic Icons

339]1939/1940 New York

World’s Fair

343]Air Corps U.S. Army

Joseph Binder

346]Shooting Targets

348]Darkie Toothpaste

351]Does It Make Sense?

April Greiman

353]Jambalaya

Stefan Sagmeister

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