FIGURE 18-1
A social network is a group of people connected by a common interest.TABLE 18-1Types of Social Media and Networks
Type of Social Description Examples
Media/NetworksWikis These are collaborative web sites. The concept behind wikis is that anyone Wikipedia
who has access to the site is able to add to or change any page on the site.
Social networks A group of people tied together by some common interest. Interests can MySpace,
range from reading to education to food to news or any other subject FaceBook,
imaginable. Villij
Presence Presence applications are like miniature blogs. These sites allow users to Twitter, Jaiku,
applications communicate back and forth using their services. Conversations run from Pownce
important to completely mundane on these web sites.
Video sharing Have a great vacation video you want to share? YouTube takes “America’s YouTube
Funniest Home Videos” to a whole new level. If you have a digital video
camera and some time, you can create and share any kind of video that
you would like.
Virtual reality This interesting social networking category is like living in a fantasy world. Second Life
You make up your looks, personality, your life, and all of your surroundings.
But don’t think this is just a game. Living a virtual life can be more than just
fun; it can also be a way to make a good income for some people.Individual248
Part III Optimizing Search Strategies
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