SEO: Search Engine Optimization Bible

About the Author

Jerri Ledfordis the author of more than a dozen technology books and hundreds of articles about

business and technology subjects. Her books and articles have been published in many languages

throughout the world. Jerri also writes and teaches technology courses online for organizations such

as HP, Forbes, AOL, and Sony. When she’s not buried in a writing project, Jerri spends all of her time

working on other writing projects or on the Alabama and Florida beaches with her children.

About the Technical Editor

Micah Baldwinis recognized as a leader in the search engine marketing industry, having helped

author several books on search engine marketing and often speaking at industry events. Micah started

Current Wisdom, a full-service search marketing agency, in 2003 after building ServiceMagic’s search

marketing initiative. In January 2007, Micah sold Current Wisdom to Indigio Group, a Denver-based

interactive agency, where he currently works as senior vice president, media strategy.

Acquisitions Editor

Katie Mohr

Development Editor

William Bridges

Technical Editor

Micah Baldwin

Production Editor

Angela Smith

Copy Editor

Kim Cofer

Editorial Manager

Mary Beth Wakefield

Production Manager

Tim Tate

Vice President and

Executive Group Publisher

Richard Swadley

Vice President and Executive Publisher

Joseph B. Wikert

Project Coordinator, Cover

Lynsey Osborn

Compositor

Laurie Stewart, Happenstance Type-O-Rama

Proofreader

Sossity Smith

Indexer

Johnna VanHoose Dinse

Anniversary Logo Design

Richard Pacifico

Credits

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