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(Frankie) #1

164 Financial Management


the public involved the sampling process to really
help the decision maker the
population sampled must
understand the issue involved
Voting It is the most comprehensive
way of establishing the views
and wishes of a particular
population

Not appropriate for all projects
particularly small ones.
Expensive and slow to arrange.
Unless some form of
compulsion is used not
everyone will vote. Not
necessarily binding on either
party involved

If the result is clear it gives the
decision maker positive
guidance on the action the
population consider should be
taken. If the verdict is marginal
the issue is not efficiently
resolved for the decision
maker

There are four methods for assessing acceptability of socio-political factors:
The conclusions that can be made about the problems of assessing socio-political factors
are:


  1. The socio-political factors related to complex decisions can be evaluated by carefully
    designed surveys.

  2. Changes in opinion that take place over a period as short as two years can be
    detected by conventional survey methods.

  3. Variations in views can be detected over a relatively small geographical area.

  4. For an effective survey to be made the nature of the risk must be explained to the
    population being surveyed.

  5. A sample opinion survey does not represent any kind of commitment by the people
    being surveyed, whereas voting procedures may be binding.

  6. For the decision maker considering a major public project there may be considerable
    uncertainty about the viability of the assessment of public acceptability unless it is
    based on the results of a voting procedure.

  7. For small non-conventional projects' surveys of the public's view of the acceptability
    of a proposal may not be justified.

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