13.2
COACHING HIGH-PERFORMERS:
AN OVERLOOKED ELEMENT OF SUCCESS
Contributed by George Campbell and inspired by Chris Argyris, Geoff Bellman, John O’Neil,
Lyle Sussman, and Richard Finnegan.
Coaching high-performers, an obvious yet powerful source of organizational improvement, is
a neglected area. The very fact that they arehigh-performers somehow seems to negate their
need for coaching. Leaders frequently misdirect their coaching efforts to poor or mediocre per-
formers, leaving high-performers to find their own way. This tool clarifies the difference
between problem-based coaching and high-performance coaching, and provides steps to devel-
oping a style for coaching high-performers.
The leverage achieved from helping high-performers is extraordinary. When high-per-
formers grasp new concepts or new ways of working, their drive for accomplishment and abil-
ity to implement create powerful momentum. Their success draws the rest of the organization
in the same positive direction—an example of a rising tide raising all boats. High-performers
reject coaching from the traditional, problem-based mode. It doesn’t meet their needs.
Coaching needs to feed their appetites and expectations. Like elite athletes and master musi-
cians, high-performers embrace coaching that fits their fast-moving, success-filled world.
Coaching needs to support their optimistic and forward-thinking attitudes, and challenge
them to set and attain lofty goals.
SECTION 13 TOOLS FORLEADINGPERFORMANCE 395
Follow the squeaky wheel theory.
✔ Offer coaching to people who are causing trouble; help
bring their performance up to standard.
Work with the known.
✔ Help poor and mid-level performers bring their work
up to an expected level of achievement.
Work toward solving a problem.
✔ Coaching starts with the definition of a problem or
identification of a performance gap.
Think short-term.
✔ Focus on the steps needed to close the performance
gap.
Construct a linear process.
✔ Agree on a logical, step-by-step process for closing the
performance gap.
Problem-based coaching High-performer coaching
Follow the springboard theory.
✔ Work with people who are already successful; help accelerate
their already stellar progress.
[☛3.2 Sigmoid Curve]
Work toward the unknown.
✔ Help the high-performer become a lamplight for new ideas,
new ways of performing. Help them discover new capacities,
new ways of applying knowledge and skills.
[☛1.6 Boards of Play]
Work toward achieving a vision.
✔ Coaching starts with the definition of a vision. Current
performance is not really the issue; defining the vision and
finding a route to its achievement is the key.
[☛2.4 Visioning]
Think long-term.
✔ Focus on career, business breakthrough, and life ambitions.
[☛14.2 Rethinking Your Thinking]
Build a nonlinear, quantum-leap process.
✔ Encourage leaps, keeping the long-term map in mind. High-
performers will fill in the spaces between the leaps.
[☛1.9 Paradigms]