14 TheEconomistOctober30th 2021
The world this week Business
DemocratsintheAmerican
Senatetriedtopindownpro
posedtaxrisesthatwillpay
fora $1.5trnspendingbillon
welfareandtheclimate,legis
lationthatismuchreducedin
scopefromwhatitsbackers
originallyenvisaged.Buttheir
planswerethrownintoconfu
sionwhenmoderatespushed
backagainstbothradicalideas
ontaxingthesuperwealthy
anda levyontheprofitsof
America’sbiggestcompanies
basedontheirfinancial
accountingforshareholders,
andnotwhattheydeclareto
thetaxman.
A blizzardofpolicieswas
announcedintheBritish
government’sbudget(or
leakedtothepressseveraldays
before).Thenationalliving
wageistoriseto£9.50($13)an
hour,a 6.6%increase.And
withfuelpricessurging,a
plannedtaxincreaseonpetrol
wasscrapped.Thatdidn’tgo
downwellwithgreens,just
daysaheadoftheBritish
hostedcop 26 summit.
Mastersofthemetaverse
Facebookformalised its ex
pansion into the “metaverse”, a
collection of online worlds
where users’ avatars buy
clothes, attend concerts and
socialise. The company an
nounced more investment in
its Reality Labs division, which
from now on will report sep
arately from the rest of the
business. Part of the reason for
Facebook’s refocus is growing
competition from TikTok and
other apps for attention from
younger customers, many of
whom think the platform,
which will turn 18 next year, is
boring. It also faces claims that
it cannot control hate speech.
The other highlight in
Facebook’s quarterly earnings
was the impact on its growth
prospects of Apple’s new
privacy policy, which allows
iPhone users to say whether
they want to be tracked for
advertisingpurposes. Mark
Zuckerberg said the policy was
having a negative effect on
Facebook. Snap, a photo and
messaging platform, also
blamedthechangeforweaker
thanexpectedrevenues;its
sharepriceshedmorethana
quarterofitsvalue.
MeanwhileAlphabet, the
parentcompanyofGoogle,
saidthatthechangeinApple’s
policywashavingonlya mod
estimpactonitsadvertising
business,mostofwhich
comesviaitssearchengine.
Salesfromadsacrossitsdivi
sions,whichincludeYouTube,
surgedinthethirdquarterby
43%,yearonyear,to$53bn.
Teslabecamethefirstcarmak
er to pass a stockmarket value
of $1trn, after Hertz placed an
order for 100,000 of its vehi
cles as part of its drive to elec
trify its rental fleet. Tesla joins
Alphabet, Amazon, Apple and
Microsoft in the club of Amer
ican companies valued at over
$1trn. Elon Musk’s net fortune
alone is now worth more than
ExxonMobil’s market value.
Thebullishquarterlyearnings
seasonincorporateAmerica
pushedthes&p 500toa new
record.Theindexisupbya
fifthsincethestartoftheyear.
Oilpricesclimbed,after
GoldmanSachsestimatedthat
globaldemandwillsoonreach
prepandemiclevels,justas
theworldfacesanenergy
crunchinnaturalgas.Brent
cruderoseabove$86a barrel,
upbya fifthsincethestartof
September.SaudiArabia,
meanwhile,pledgedtocutits
carbonemissionstonetzero
by2060.Thepromisewasmet
withsomescepticism;the
targetexcludedthekingdom’s
fossilfuelexports.
TheSpanishgovernment
softeneditsproposedwindfall
taxontheprofitsofutility
companiesbyallowingfor
exemptions.Itannouncedthe
policyinSeptemberamid
soaringelectricitybillsfor
consumers,promptinga back
lash from utilities, which said
investment would suffer.
Beyond Meat’sshare price
struggled to recover from the
hammering it took after the
company warned that sales
would be lower than expected
because several factors have
reduced demand. The maker of
plantbased products had a
hugelysuccessfulipoin2019,
buthasfacedstiffcompetition
inthemarketforfakemeat
sincethen.
Eurostarcouldfacecompeti
tionrunningpassengertrains
throughtheChannelTunnel
thatlinksBritainandFrance.
Renfe,Spain’sstateowned
railwaycompany,reportedly
thinksit canoffera viable
alternativeserviceandhas
gainedthesupportofthe
tunnel’soperator.
DraftKings, anAmerican
fantasysportsandbetting
operator,abruptlyabandoned
its$22bntakeoverapproach
forEntain, a Britishgambling
firmandowneroftheLad
brokesbrand.Americangam
blingcompaniesarelookingto
expandtheirglobalreach,but
bothsidesreportedlycouldn’t
agreeonthetermsofa deal.
Retailregeneration
Augmenting its expansion
from suburban warehouses to
citycentre locations, ikeais
buying the building in Lon
don’s Oxford Street that used
to house Topshop before it
went bankrupt. That’s good
news for the city’s busiest
shopping thoroughfare, which
lost some big highstreet
names during the pandemic.
Tesla’s share price, $
Source: Refinitiv Datastream
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