and low company market budget are 0.30, 0.50, and 0.20, respectively. How might
the forecaster arrive at a single-point sales forecast? What assumptions are being
made?
Analyzing
Marketing
(^130) Opportunities
and low company market budget are 0.30, 0.50, and 0.20, respectively. How might
the forecaster arrive at a single-point sales forecast? What assumptions are being
made?
Analyzing
Marketing
(^130) Opportunities