The Marketing Book 5th Edition

Downstream

supplier

performance

Waste

Socio-economicimpacts

Pollution

Packaging

After-sales service

Product for use

and disposal

Customer education

Physical

assets

Human

resources

Finances

Information

'Site management'

fixed asset management

Employment policies

Investment policies

Openness with stakeholders

Inbound

logistics

Sustainability

of sources

Production

Resource

efficiency.

Waste and

pollution.

Human impacts

Distribution

Energy efficiency

Product wastage

Emissions

Process management

Resource management

Socio-environmental

outputs

Market

outputs

Figure 28.2 Components of environmental performance