more than 200 people dying. She and her boyfriend
both hosted homeless friends, took food to neigh-
bours and even chopped up fallen trees to take tohomeless people in the park as firewood. Her elderly
mother, who didn’t have power, was sleeping in hercar to keep warm and had to move in with her.
Mishler says she was “knocked out by anxiety”: short-ness of breath, pounding chest, tingling in her hands
and feet, and faintness. “I had gotten so far fromlistening to my own needs and looking after myself.
I mean, this is what I teach. It’s the age-old ‘practisewhat you preach’, and I wasn’t doing that,” she says.
Mishler grew up in Austin, Texas, with her parents— “creative hippies” — who divorced when she was
young. She started to study yoga when she was 18after crying “tears of joy” during her first class and has
been obsessed with it ever since. “I want people tounderstand the magic of practising. The benefits of
yoga don’t come when you get into a single pose orwhen you reach a certain level. It’s just showing up.”
During college in the early Noughties — whenyoga was very much a hippy hobby, rather than the
go-to wind-down for the Lululemon-clad wellnessbrigade — Mishler paid for classes by sweeping
floors at her local studio. In her twenties she trainedto be an actress, although she never quite broke into
Hollywood. Her biggest role was appearing along-side Nicolas Cage in the 2013 thriller Joe before she
left the industry to become a full-time yogi.Despite now being one of the world’s most famous
yoga instructors, it seems Mishler is in no rush to
relocate to the solid-gold wellness mecca of LA. Shestill lives in Austin — alone except for Benji — an
eight-minute walk from where her boyfriend lives,whose name she skilfully avoids revealing. The pair met
two years ago at a local French restaurant, just beforethe pandemic started. “I was without a doubt not in a
phase where I was looking [for a relationship]. I wasthere to have dinner and wine with a friend, and he and
his friend introduced themselves. This magical thinghappened where the sun set and I stayed way past
closing, talking to this perfect stranger,” she gushes.The world of wellness, Mishler tells me, is “capital
letter Weird”. A soft way of describing an industry thathas recently come under harsh criticism for cultivating
a global community of antivaxers, Covid deniers andconspiracy theorists. The yoga industry alone is worth
more than $88 billion worldwide, and by 2025 thatnumber is expected to reach $215 billion. So how much
does Mishler earn? Not as much as you might expect,she says. According to The New York Times, she turns
down between $250,000 and $500,000 in advertisingdeals a year. “Obviously we make money from ads
before our videos on YouTube, but I don’t take on a lotof brand deals. We’re not going out for profit yoga.”
There is spon-con on Mishler’s Instagram account —she is an Adidas ambassador — but she “thinks very
carefully” about which brands she partners with.She has big plans for her app, which she hopes will
one day be the main source of revenue for her and herteam of ten people. The goal for next year is to trans-
form it into a “Sesame Street for wellness”, throughwhich you can learn from instructors from a diverse
set of backgrounds with different skills. “We have allthese concepts of open mind and open heart in yoga,
but a lot of [other yoga] platforms are really bare,”she says. “I would love to do a book, only because then
I could write a second and then do a recipe book, andthen a Benji book, and then a poetry book. I do want
an expansive life of opportunities.” Mishler is veryaware that, in the west, yoga is a wealthy white
woman’s space. “We need to do better,” she keepstelling me. But diversity isn’t the only aim: “The other
goal is to get me out of the bottleneck of doingeverything. I am not helping anyone or myself if
I continue to try to be full-time everything.” It soundslike Mishler has found what feels good. ■
30 Days of Yoga begins on January 1;
yogawithadriene.com‘I was just saying
yes to everything ...
But I took on way
too much’
Mishler with Benji
20 • The Sunday Times Style