Corporate Finance: Instructor\'s Manual Applied Corporate Finance

(Amelia) #1
Aswath Damodaran 21

A Case Study: Kodak - Sterling Drugs


! Eastman Kodak’s Great Victory

Note the difference in stock price behavior of the target and bidding firms.


Note also the symmetry between premium paid over the market price at Sterling


Drugs ($ 2.1 billion) and value lost at Kodak ($2.2 billion). Kodak argued that


this merger would create synergy and that was why they were paying the


premium. The market did not seem to see any synergy.

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