Okonkwo Prelims

(Joyce) #1
Luxury Briefing, February 2005.
Luxury Briefing, July/August 2005.
Apple.com
Anyahindmarch.com
Chanel.com
Ermenegildozegna.com
Levi.com
Polo.com
Robertocavalli.com
Vuitton.com

Chapter 9


Balmer, J. and Greyser, S. (2003) Revealing the Corporation, New York: Routledge.
Hamel, G. and Prahalad, C. (1994) Competing for the Future, New York: Wiley.
Harding, S. and Long, T. (2003) MBA Management Models, Hampshire: Gower.
Joyce, P. and Woods, A. (2001) Strategic Management, A Fresh Approach to
Developing Skills, Knowledge and Creativity, London: Kogan Page.
Kapferer, J.-N. (2004) The New Strategic Brand Management, London: Kogan Page.
De Wit, B. and Meyer, R. (2004) Strategy, Process, Context, Content: An
International Perspective, London: Thomson Learning.
Valuebasedmanagement.net

Chapter 10


Luxury Briefing, February 2006.
Luxury Briefing, April 2006.
Luxury Briefing, September 2005.
Luxury Briefing, June 2005.
Challengesmagazine 7–20 July 2005.
Emerald Group Publishing Limited
Lexis Nexis Database
Andreross.com
Amazon.com
Armani.com
Boo.com
Emeraldinsight.com
Financialtimes.com
Newsweek.com
Pierrecardin.com
Vogue.co.uk

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references
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