The Economist - USA (2019-07-20)

(Antfer) #1

ibm.com/apollo50th


This boot reached more than the moon.


With every step, it did what so many others couldn’t.


It built bridges between rivals.


It paused protestors in the streets.


It inspired cultures to put differences aside.


Fifty years ago,


this boot went beyond its mission


by showing us that a man on the moon


had the power to bring millions of people together


right here at home.


IBM is proud to have helped make it happen.


Let’s take that next giant leap,


whether it leads us back to the moon,


all the way to Mars,


or even to fi nding answers that help unite the world


without leaving it at all.

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