New Perspectives On Web Design

(C. Jardin) #1
By Nishant Kothary CHAPTER 12

Notice that the email was sent after hours on a Friday. This may
not be an option for all projects, but I’ve found it increases the odds
(unscientifically, of course) that your recipients will read the email in a
positive frame of mind (first thing on Monday before the stress of the
week kicks in).
I also note here that stakeholders are encouraged to not designate
others at the company as stakeholders. That decision needs to be made by
me. However, in return for this, they get to be part of the limited group of
core stakeholders. A fair trade.


There is one tiny element of anchoring here — “and this includes feedback
loops”. It set the expectation that the act of providing feedback would be
bound to a tight schedule (much like the act of actually designing the site).

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