growth, WhatsApp saw downloads shrink from
11.3 million to 9.2 million, though it’s important
to mention that the app has been downloaded
an eye-watering 5.6 billion times since launching
in 2014, suggesting that it’ll weather the storm
and hold onto a significant proportion of its
userbase, who are none the wiser of its changes.
Indeed, it’s universally known that consumers
don’t read terms and conditions or updates
to privacy policies - some are lobbying for law
changes to simplify such documents.
iMessage could prove to be a real contender
against WhatsApp, though the fact it’s not
cross-platform limits its potential. According to
9to5Mac’s Ben Lovejoy, now is the ideal time
for the company to make the commitment to
bringing iMessage to Android devices.