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The Sun and News, Saturday, January 8, 2022/ Page 7

TK grad’s degree marks family milestone
Ferris State University
News Service
The way forward from
Thornapple Kellogg High
School did not present many
absolutes for Middleville
native Veronica Mascorro.
Her progression as a child in
a family with no college
graduates to becoming a
campus leader at Ferris State
University is the product of
searching for and recogniz-
ing opportunities on the road
north to Big Rapids.
“As I went through high
school, I had no definite
plans regarding my educa-
tional path,” Mascorro said.
“I did see the value of begin-
ning my college learning
through Ferris’ dual enroll-
ment agreement with ‘T-K,’
and I was impressed that
they would show interest in
and invest in me.”
As she approached gradu-
ation from Thornapple
Kellogg, in 2018, she did a
broad search and applied to
several colleges and univer-
sities, which brought her
another step closer to the
Ferris campus.
“Ferris was the leader, in
terms of showing their com-
mitment to me, as a potential
student,” Mascorro said.
“Their assistance package
was the best offer I received,
and knowing the dual enroll-
ment credits I had earned had
full value there helped me to
make the choice and become
a Bulldog.”
Another opportunity
accepted was participation in
the Promesa Summer
Success program before
arrival at Ferris for the 2018-
19 academic year.
“I would make the drive to
Ferris-Grand Rapids four
days a week, for classwork
that added onto my college
credits, before arriving in
Big Rapids,” Mascorro said.
“There were weekly field
trips to learn about our region
and community. I enjoyed
those and the chance to con-
nect with others in the
Promesa program. It helped
me come to Ferris with great-
er confidence and experi-
ence.”
As a result, she arrived in
Big Rapids with a leg up her
first year, having the ability
to make a bold choice in
terms of her intentions for
her course of study.
“We did not have a school
paper or any publications to
get involved with at TK,”
Mascorro said. “In a way, my
choice of journalism/techni-
cal communication was
somewhat random, but in
that summer before starting
at Ferris, I was encouraged
by a Promesa mentor to
apply for that program and to
seek a position with the
Torch. I joined the student
newspaper as a lifestyle
reporter, moved on to cover
campus news, and later
served in roles addressing
web presentation and social
media promotion of the
paper.”


Mascorro’s involvement
with the Promesa program
continued as she became a
Promesa Scholar for her
freshman year and continued
that role in the 2019-20 aca-
demic year. She also found
her way into the Sigma
Lambda Gamma multicultur-
al sorority. Joining the Chi
Epsilon chapter was a cata-
lyst for involvement and
advocacy, where she demon-
strated a knack for taking
action and accepting a hectic
schedule.
“I was glad to have taken
every opportunity that came
my way,” Mascorro said. “I
don’t see service on organiz-
ing committees for events
like Latinx Heritage Month
as being an obstacle to my
success. Participating in
community service is, I
believe, part of providing my
fellow students with a valu-
able campus experience. It
takes time to staff an infor-
mation table, and it got crazy
sometimes on Wednesdays
when I had as many as six
virtual meetings over the
course of the day. I believe I
thrive in making that kind of
contribution. It certainly
keeps me active and going
forward.”
Her work has received due
notice, as Mascorro was
named a Rising Star during
the Center for Leadership,
Activities and Career
Services’ 2019 Torchbearer
Awards ceremony. She also
had a one-year term as presi-
dent of the Hispanic Student
Organization and became a
member of the National
Society of Collegiate
Scholars.
“I have been so blessed
with opportunities to grow
and learn in my time at
Ferris,” Mascorro said. “I
feel it is important that I also
give back to others.”
Obstacles actually pre-
sented opportunities to bring
her closer to a bachelor of
science degree from the FSU
College of Arts, Sciences and
Education.
“Early in 2020, I was
working with the Hispanic
Center of West Central
Michigan, actively seeking a
summer internship,”
Mascorro said. “The contacts
and interviews had me think-
ing a local television station
was my destination, but the
COVID-19 pandemic put an
end to that. My contact at the
chamber persevered, and I
applied for and received a
national fellowship with the
Association of Latino
Professionals for America as
part of their inaugural
cohort.”
The fellowship aligned her
with Ally Financial, the
Detroit-based lender estab-
lished more than a century
ago as General Motors
Acceptance Corporation.
“The fellowship program
and my virtual interactions
with Ally’s marketing depart-
ment were very valuable

experiences,” she said. “I
made good connections with
Ally, which led to their offer
of a 2021 internship, which I
began in May.”
Her efforts for Ally were
virtual as a public relations
intern.
“It still served as a great
experience,” she said. “My
highlights included having a
significant role in the rede-
sign of their newsroom web-
site while growing the num-
ber of ethnic contacts on the
corporate media list. I also
had great latitude to accept
opportunities for profession-
al development. With my
internship being virtual, I
had a level of involvement
across Ally’s corporate struc-
ture that provided a much
broader experience than if I
had simply been serving in
the Detroit office.”
Although pleased to be
offered a position with Ally,
Mascorro chose another
path following her gradua-
tion.
“I have decided to contin-
ue my learning in graduate
school,” she said. “I am cur-
rently reviewing options and
applying to various schools.
My priority on my education
can continue, through this
decision.”
Her years of experience
with the Torch have her feel-
ing confident about what her
future could present profes-
sionally.
“Being part of the news-
paper’s staff and administra-
tion has been a most collab-
orative experience in learn-
ing, both in helping me to
determine my course and to
learn where I can build my
skills and improve as a writ-
er,” Mascorro said.
“Assistant Professor Garrett
Stack is the adviser to the
Torch. I learned so much
from him, both as an instruc-
tor and through my role with
the paper. Since his first
class, he has shown me so
much about writing, which
inspired me to immerse
myself in this field and
determine how I can
improve as I approach my
career goals.”
Another aspect of the
learning process for
Mascorro and her peers on
the Torch was to navigate
their production, despite the
difficulties the COVID-
pandemic presented.
“It proved to be an obsta-
cle before the Fall 2020
semester, as we had to pause
our schedule with the sudden
shift away from campus and
our normal production rou-
tines, when the pandemic
was becoming dominant,”
she said. “While that put us
in a most difficult place to
start the year, we rallied as a
group and essentially rebuilt
and rebranded the publica-
tion, with a new format and a
reliance on a deep and well-
versed staff. Each of our
writers and staff members
contributed to support and

produce a quality publication
for the campus and the uni-
versity.”
Mascorro said one of the
first steps in the transition
from being a college student
to embarking on her life after
Ferris came with the final
virtual staff meeting for the
Torch, which included their
announcements of awards
and honors.
“Working at the Torch
played such a big role in who
I am today,” she said. “It
allowed me to make many
contacts on campus with stu-
dents and others, who
brought me into several dif-
ferent service and learning
opportunities. I made great
progress as a writer and have
many articles in my portfolio
that give me a sense of pride.
That work continued into the
fall semester when I contrib-
uted a story on Latinx
Heritage month. I concluded
my official roles with the
newspaper as the social
media manager, with the
close of Spring semester.”
As the first in her family to
graduate from college, the
time leading up to com-
mencement was a chance for
all the Mascorros to consider

the moment and celebrate.
“My education has been a
point of emphasis and pride
for my entire family,” she
said. “I have an older broth-
er, Kevin, who is working
while he continues toward
his Construction
Management degree from
Ferris, a 17-year old brother
who is in high school, who
sees Ferris as his first choice
while weighing his options,
and my eight-year-old sister
is really focused on coming
to study at ‘the one with the
Bulldog.’ She’s talking about
five different programs and
career paths, including
becoming a veterinarian.”
The Mascorro family
looks at her graduation as
an accomplishment they all
can enjoy, while she had a
bit of reflection to go along
with her anticipation of the
event.
“COVID-19 has trans-
formed my story in a variety
of ways, the biggest impact
being in university life,”
Mascorro said. “Things were
so different when we came
back to campus, but I feel
this semester was the chapter
I needed to complete my
undergraduate career.”

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Former Hispanic Student Organization President Veronica Mascorro recently
graduated from Ferris State University with a bachelor of science degree in jour-
nalism and technical communication. (Photo provided by Ferris State University
News Service)
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